Tuesday, July 19, 2011

Creativity is an "inside job"



Everyone wants to think of something new, businesses try and encourage creativity by giving bonuses, having brainstorming meetings and talking a lot about creativity.
But is that the way to encourage creativity?
In my mind it is not! In order for people to call forth their natural creative selves, what is needed is a supportive environment, intriguing and challenging questions and a mindset that is not afraid to "be wrong".
The only way to "be creative" is to take down the barriers, the templates, the expectations and the authority above you and connect to "real freedom".
I think we also tend to overlook that creativity comes from focusing our attention on something we really want and care about.
Less talk about bonus rewards, more respect for natural dialogue that listens to people and helps them to listen to themselves…in the end we will be able to call forth the natural, creative power in all of us. Not only will we gain but so will our organizations and the world itself!

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